The platform is rolling out a updated setting that enables them to reduce the volume of artificial intelligence-produced media appearing in their streams. This move comes as the platform revealed that it currently hosts in excess of 1 billion AI-generated clips.
Testing and Rollout
This change is being tested over the next few weeks before a full-scale rollout. This development aligns with a rise in content created by AI, spurred by recent video-generation tools.
AI Content on Other Platforms
Studies have shown that nearly one in 10 of the fastest-growing content creators on a popular video site exclusively feature clips produced artificially. A large amount of this content is deemed low-quality AI content, a label for inferior, mass-produced content that is typically absurd or surreal.
Based on user feedback that a lot of users like content made with AI tools, ranging from computer-generated images to educational videos, and we aim to give people the ability to increase or decrease of that, according to their own choices,” commented a company executive.
AI on the Platform
TikTok announced that there are now 1.3bn videos on its app labeled as artificially created. Overall, in excess of 100 million pieces of content are submitted to the platform daily, making clips made by AI a relatively small part of its complete catalog.
Customizing Your Feed
Users will be capable of reduce or increase the volume of AI content they view by accessing the content preference setting in the app and picking “AI-generated content”. Further subjects that can already be controlled under the setting encompass current affairs, fashion, cosmetics, and dance.
AI Disclosure Rules
Its guidelines require users to tag “realistic” AI-generated content, and it forbids malicious AI impersonations of celebrities or emergencies. Any believable artificial content that is unmarked can be removed under its community policies.
In addition, the service will now attach an artificially created label to content made using its proprietary AI systems, or identified by an cross-platform project for spotting content made by AI. This measure is designed to deter users from attempting to circumvent the disclosure requirement.
Educational Initiatives
TikTok is furthermore launching a two million dollar educational fund for specialists and institutions to create informative material about responsible artificial intelligence. This program will support non-profit groups specializing in educating computer science.
Content Safety Approach
TikTok has supported its content review process, following controversy over intentions to cut jobs for hundreds of content moderators in the UK. TikTok is planning to eliminate hundreds of positions in its user protection department in the UK capital, with trade unions and digital protection specialists expressing worry that humans are being replaced by machine-led review.
A trust and safety lead clarified that human moderation would remain essential, but automated tools can shield workers by removing the most distressing content ahead of it has to be seen by people. TikTok announced a notable drop in shocking and graphic content handled by safety staff over the last 12 months due to the use of its AI tools.
We believe it is crucial to integrate people and machines to keep the platform safe,” the official commented. “We’ll have staff as integral to the approach, but we further consider it’s highly necessary to limit contact with harmful content as swiftly, which is why a lot of the machine support is really helping us operate efficiently.”
